HomeBusiness“Anet Sodano at Black owned small business conference“

“Anet Sodano at Black owned small business conference“

Published on

Founder and CMO of TTAS Trading Anet Sodano said that as the push to buy Black continues, a frequently overlooked category for Black founders is SaaS. Software as a Service (SaaS) is a term for the type of service which is provided by companies to allow people to access the software which is hosted on the company’s server. For accessing the software, the only thing you need is a suitable device and an active internet connection.

In simple terms, SaaS is a method used by companies that deliver software applications over the internet. This eliminates the need for installing the software and maintaining it physically on site. It does not require you to install the software applications on the server or your workstation.

Anet Sodano, CMO of TTAS explains how they overcame the challenge to become a success story, “The first thing we did was to drop all of our preconceived notions as to where we should be focussing offline. Instead we picked up the phone and spoke to our early adopters to understand the demographic. After speaking to our customers we really understood how important trade publications are to small business owners. Thus we invested heavily in trade publications, establishing credibility through association with the publications and we’ve seen a 210% increase in the number of customers from offline activity.

Latest articles

All you need to know about Devan Christopher Anderson

Devan Christopher Anderson possesses a variety of attractive qualities, including his height, muscular physique,...

Why is Biodiversity Important?

Why is Biodiversity Important? Biodiversity, the rich tapestry of life on Earth, is not merely...

Danielle Rose Russell: A Rising Star in Hollywood

Danielle Rose Russell: A Rising Star in Hollywood In the dynamic world of Hollywood, certain...

Grand Rapids Ophthalmology: A Vision of Excellence

Grand Rapids Ophthalmology: A Vision of Excellence Introduction to Grand Rapids Ophthalmology In the fast-paced world...

More like this

All you need to know about Devan Christopher Anderson

Devan Christopher Anderson possesses a variety of attractive qualities, including his height, muscular physique,...

Why is Biodiversity Important?

Why is Biodiversity Important? Biodiversity, the rich tapestry of life on Earth, is not merely...

Danielle Rose Russell: A Rising Star in Hollywood

Danielle Rose Russell: A Rising Star in Hollywood In the dynamic world of Hollywood, certain...